A single working loop
Listings, box office, halls and reporting live in one environment and need no manual reconciliation between services.
Ticketing service for Kazakhstan
The country's culture and sport — in one service
ShowGo.kz brings audiences and organizers together: a guest finds an event and books a ticket in minutes, while the project team gets a listing, a box office, door control and partner integrations instead of a dozen scattered tools.
An honest event page
Date, venue, age rating and refund terms are visible before payment — no surprises at the door.
A team beside you at every stage
A manager helps build the event page, launch sales and go through the results after the show.
From Almaty to regional centres
The same service standard for capital arenas and for venues across the regions.
Features
What the platform takes on
Six blocks that make up ticketing work at ShowGo.kz.
Online box office
A guest picks a seat on the hall map, pays and gets a ticket without calls or queues.
Admission to the venue
Every ticket is redeemed only once, and the door team sees the whole admission picture.
Numbers on the event
Sales dynamics, order sources and remaining seats in a single summary.
Listings and announcements
The event lands in the shared feed, themed selections and service newsletters.
Partner support
We help partners reach launch: from access setup to the first sales.
Halls and seating maps
A hall described once is reused for every show that follows.
How the work runs
An event's path: from announcement to the door
Four steps every project goes through on ShowGo.kz.
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01
The event is set up in the system
The organizer fills in the card: dates, hall, seating map and ticket prices.
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02
The announcement reaches the audience
The card goes live in the listing and joins selections by city, date and genre.
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03
The guest books a ticket
A seat is chosen on the hall map; the ticket arrives by email and in the app.
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04
The guest enters the venue
The QR code is redeemed by the scanner, and the organizer sees attendance in real time.
Mobile app
For audiences
Listings and tickets — on your phone
ShowGo.kz has a mobile app: it is a convenient place to follow announcements and keep the tickets you bought, so there is no hunting for the email with the QR code before leaving home.
- A feed of upcoming eventsAnnouncements refresh on their own — just open the app.
- Details before you buyThe programme, hall and visiting rules are right on the card.
- Pick the show that suits youWhen there are several dates, the right one takes a couple of taps.
- The ticket arrives at onceAfter payment it appears in the section with your tickets.
- Nothing gets lostEvery purchase sits in one list instead of chats and mailboxes.
- Paperless entryAt the door it is enough to show the phone screen to the attendant.
Links to the App Store and Google Play will appear here once the builds are published. In the meantime, ask us about the app — info@showgo.kz.
Scanner app
For the event team
QR entry through a separate app
The scanner is the second ShowGo.kz app, and it is not the same one audiences use. It is installed for attendants and administrators so they can redeem tickets at the door and never let one QR code through twice.
- Reading the QR codeThe phone camera recognises a ticket on the guest's screen in a second.
- A clear check resultThe attendant immediately sees whether a ticket is valid or already redeemed.
- A steady flow at the doorThe whole shift follows one routine, so the queue does not stretch out.
- Access for the shift onlyThe app is used by venue and organizer staff.
Venues
Venue formats we work with
The ticketing side of ShowGo.kz is built for load: complex seating maps, several entrance zones and peak demand in the first minutes after sales open.
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Arenas and stadiums
Thousands of guests, several sectors and a simultaneous sales launch.
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Theatre stages
A repertoire planned a season ahead, named seating and a regular audience.
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Sports complexes
Matches and shows with stands, boxes and separated entrance zones.
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Open-air events and festivals
Several days, several stages and entry that stays open throughout.
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Congress and exhibition centres
Business programmes with parallel sessions and participant registration.
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Small city venues
Clubs, lecture halls and small rooms with programmes for 50–300 seats.
We disclose the names of specific venues and joint projects with our partners' consent. Write to us — we will explain how work is arranged for halls of your format.
The group's geography
Ticketing projects in five countries
We run ticketing services in Kyrgyzstan, Kazakhstan, Tajikistan, Uzbekistan and Russia — each country has its own site and its own team.
- Kyrgyzstan The No. 1 national ticketing operator in Kyrgyzstan kassir.kg
- Kazakhstan Ticketing service and work with organizers showgo.kz
- Tajikistan Ticket sales and event support showgo.tj
- Uzbekistan Market leader in ticket sales in Uzbekistan showgo.uz
- Russia Ticketing projects and partner programmes ticketup.ru
Kassir.kg is the No. 1 national ticketing operator in Kyrgyzstan: it carries tickets to the country's largest concerts, sports matches and theatre shows, while its box-office network, hall maps and door control are built together with venues and organizers. ShowGo.uz is the market leader in ticket sales in Uzbekistan: high sales volumes at major events and a ticketing system both audiences and organizers are used to.
Integrations
The integration gateway — one point of contact
Partner systems connect to ShowGo.kz through our own gateway rather than directly: it receives and returns data under shared rules, so every new connection stops being a project of its own.
- One exchange formatData travels between ShowGo.kz and the partner's system over a common protocol.
- Fast service onboardingA partner joins a ready scheme instead of building a channel from scratch.
- Events, seats and ordersEverything about listings and ticketing passes through the gateway.
- Different cooperation scenariosWe match the exchange scheme to each partner's task.
- Oversight in one placeConnections are visible from a shared point, not from scattered arrangements.
Open API
Open API for partner services
The Open API is for cases where manual data transfer does not work: a partner's site, box office or mobile service pulls the listings and works with the ticketing side programmatically.
- Listings on requestThe partner's service receives the list of events and their parameters.
- Up to date without manual editsSchedule and price changes are pulled in automatically.
- Access to the ticketing sideThe methods are built around seats, orders and ticket statuses.
- Your interface on our dataThe partner shows events in their own design.
- Scheduled exchangeSynchronisation is set up once and needs no revisiting.
We share the full list of methods, access keys and limits after a short call — that way it is easier to pick the right set for your task straight away.
For partners
Ticketing services and projects alongside us
Companies, venues and services ShowGo.kz works with in Kazakhstan and neighbouring countries.
Connecting
Build ShowGo.kz into your product
Here is exactly what a partner service gets from the platform and the ways it can be connected.
- For organisers
- Venues
- Ticket operators
- Theatres and philharmonic halls
- Partner services
- Corporate clients
What an API connection gives you
- Event listingsThe partner service pulls event cards and keeps them up to date.
- Ticketing mechanicsSeats, orders and ticket statuses are available through the integration.
- Automatic reconciliationSchedules and prices update without moving data by hand.
- Our service inside yoursShowGo.kz works as part of another product, not as a separate tab.
- E-tickets in the appThe ticket is kept in the ShowGo.kz app and shown from the screen.
- A scanner for the entrance zoneThe event team checks tickets from their own phones.
Two ways to do it
We discuss methods, onboarding order and access terms for each specific task. Write to info@showgo.kz or call +7 702 806 4362 — we will suggest a scenario and send the documentation.
For organisers
We are looking for strong projects and are ready to take on yours
A good event finds its audience faster when an experienced team handles the tickets. Tell us about the project — we will discuss dates, the venue and the sales launch.
- More than 2,000 events a year at venues across Kazakhstan
- An audience measured in millions of guests
- Touring projects and companies from many countries
- Open to new formats and original shows
Advertising
Advertising on a ticketing service
Website, app, newsletters and offline box offices — access to an audience that already buys tickets and plans its leisure. Describe the task and we will match a format to your budget and timing.
- Daily traffic on the website and the mobile app
- Banner slots in the listings and on event cards
- Newsletters and social media reaching ticket buyers
- Branding of halls, entrance zones and box offices
For volunteers
The volunteer team is waiting for you
Concerts, festivals and performances rest on the people behind the scenes: greeting guests, guiding them around the hall, helping at the door. Send a request and we will call you for the next shift.
- Shifts at the country's major events
- A flexible schedule: pick the events that suit you
- A briefing and a coordinator beside you on every shift
- Hands-on event experience and a new team around you
FAQ
The short answers
Answers to the questions that reach our inbox most often.
It is a ticketing service: we sell tickets to concerts, performances and sports events in Kazakhstan. This section explains the platform, the products and the terms of cooperation.
For audiences — to find an event and buy a ticket. For organizers and venues — to run sales, control admission and see the numbers on a project.
Fill in the form in the “For organizers” section and describe the project in two or three sentences. We will get in touch and discuss terms for your event.
Yes, we work with organizers' events. We send the material requirements and the publishing procedure after the first contact.
Kazakhstan is the main market. Neighbouring countries are covered by the group's projects: Kassir.kg, ShowGo.uz, ShowGo.tj and TicketUp.ru.
Let's talk about your event
Write a couple of lines about the project — we will propose a sales scheme, launch timing and the tools that fit it.